Nationwide drive for Ireland’s major children’s charities.
Woodie’s has launched its 2016 Heroes Campaign across stores nationwide, to raise much needed funds for Ireland’s major children’s charities. In partnership with Make a Wish Ireland along with Temple Street Children’s Hospital, Jack and Jill and Irish Autism Action, Woodie’s hopes to raise €200,000 over four weeks.
Each Saturday for the month of August, Woodie’s employees will team-up and take turns cycling on static bicycles in-store to demonstrate the proactive enthusiasm they share for reaching their fund-raising goal. Donation buckets will be made available for customers who would like to show their support. Various fundraising initiatives will also take place in stores across the country and customers will be given the opportunity to donate €1 at the tills to the Woodie’s Heroes campaign. Woodie’s Heroes will culminate in an all-Ireland cycle ride on August 26th, where two cycling teams will take on the challenge of travelling 1,500km over five days to collect fundraising cheques from each of Woodie’s 36 stores nationwide.
Declan Ronayne, CEO, Woodie’s also commented: “We are excited to get started on 2016’s campaign and reach our fund raising goal. It’s an honour to work with our chosen charity partners and we take pride in helping them to continue providing their invaluable resources to children across the country.”